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Indigo American Automotive Design Trends / The Personal Luxury Car: Selling A Lifestyle | Erin Mills Town Centre
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Paperback: As the car market proliferated with many styles, makes and functions, one particular trend elevated the automobile above the mere transportation-only, family-hauling and / or workhorse appliance. It was the "Personal Luxury Car." Affordable cars could be crafted and massaged into status symbols for the masses while luxury cars could be similarly crafted into a rarer form of distinction. This new found prominence supposedly mitigated the chores of daily driving and errand running through environmental isolation; all the while projecting the owner's individuality and ego to the world. From the author of "Those 80s Cars", this book contains 600+ photographs with marketing quotes that led several generations of selling a lifestyle.
Paperback: As the car market proliferated with many styles, makes and functions, one particular trend elevated the automobile above the mere transportation-only, family-hauling and / or workhorse appliance. It was the "Personal Luxury Car." Affordable cars could be crafted and massaged into status symbols for the masses while luxury cars could be similarly crafted into a rarer form of distinction. This new found prominence supposedly mitigated the chores of daily driving and errand running through environmental isolation; all the while projecting the owner's individuality and ego to the world. From the author of "Those 80s Cars", this book contains 600+ photographs with marketing quotes that led several generations of selling a lifestyle.
The largest book retailer in Canada also offers toys, music, home décor, gifts and lifestyle products. What's Inside...Books, Magazines, CD’s and DVD’s, Toys and Gifts, Home Accents, Electronics, Baby’s and Children’s Section, Bath and Body, Kitchen and Bedroom, Stationary Located outside in the exterior plaza.
