American Crew Fiber Cream - 100ml A styling cream that combines flexibility with control, gives your hair refined texture and a natural shine finish. For medium hold with natural shine. Works well with short to medium length hair. Benefits Polyethylene Glycol Polymers: Helps create the visible fibers in the product. Methyl Gluceth-20: A gentle emollient imparts a smooth feel to the hair. PVP, VP/VA, Polyquaternium-69: Provides the long lasting hold and style control. Use Apply liberally to damp hair or lightly to dry hair and style as desired. Let hair air dry naturally if applied to damp hair.