ExecuSpeak Dictionary's Business English for Technolog and Social Media makes it easier to understand the marketers, tech staff, and the news when they start talking in current jargon. The 100 words were selected, from the larger ExecuSpeak Dictionary, for their relevance to understanding the world of IT and marketing. Each word is defined in plain English and then used in a sentence. The author, Carol Heiberger, is a Wharton MBA who has worked with sole proprietors and Fortune 50 executives.