FabME Blonde Fortifying Purple Shampoo - 250ml A plumping, hydrating purple shampoo that neutralizes brass while restoring shine and elasticity to damaged strands. Infused with deep violet micro-pigments, this salon-quality, tone-correcting shampoo helps maintain cool tones between salon visits. Its hydrating formula cleanses without stripping, enhancing shine, improving manageability, and strengthening fragile strands. Ideal for blonde, white, and grey hair—whether natural or color-treated—this shampoo leaves hair brighter, healthier, and more resilient. Neutralizes yellow & brassy tones Plumps & hydrates Strengthens strands Restores elasticity Key Ingredients: Vegan Hyaluronic Acid: Locks in moisture, leaving hair smoother, plumper, and more manageable. Bamboo Root Extract: Cleanses hair & supports moisture retention, leaving it softer and stronger. Ginger Root Extract: Promotes scalp circulation, strengthens hair, and maintains moisture. Quinoa: Strengthens, repairs, and prevents breakage for improved elasticity and vitality. Use Apply a quarter-sized amount of shampoo to wet hair. Massage gently from scalp to ends to activate lather. Leave on for 1-2 minutes, then rinse thoroughly. Follow with conditioner or hydrating mask. Pro Tip Use weekly or every second week, when yellow hues become visible, to maintain brightness and strengthen hair.