Matrix So Silver Purple Shampoo - 1L Matrix So Silver is a professional salon-grade clarifying shampoo designed to neutralize brassy tones and correct yellow discoloration in blonde hair. It gently cleanses while enhancing highlights, adding shimmering brightness to color-treated and natural hair, including shades ranging from blonde to grey and white. Perfect for maintaining a vibrant, luminous finish. Vegan Formula Neutralizes brassy warmth and eliminates dull, yellow tones Illuminates highlights on blondes Adds brightness for color-treated and natural hair ranging from grey to white shades Ingredients Aqua / Water / Eau, Sodium Laureth Sulfate, Sodium Chloride, Coco-Betaine, Glycol Distearate, Dimethicone, Cocamide Mipa, Sodium Benzoate, Hexylene Glycol, Parfum / Fragrance, Salicylic Acid, Carbomer, CI 60730 / Ext. Violet 2, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Citric Acid. Use Wearing suitable gloves, apply to wet hair, lather and rinse well. Repeat if necessary. For maximum benefits, leave second lather on 3-5 minutes. Follow with So Silver conditioner.