When hotelier Samuel Ashford arrives to change things, Southern Charm chef Dakota Mitchell fights against it and nothing will be the same. Learning about the sale of his beloved home—The Southern Charm, chef and co-owner Dakota Mitchell is having a hard time with the potential changes. He wants nothing else to alter. Chosen by his family's company Ashford Hotels to re-create the Charm into the latest chain of boutique hotels, Samuel Ashford enters the Deep South. Inside the overgrown, run down appearance, he learns the Charm is run by people who care and love the building, the delicious food, and their guests. Can these two put aside differences and arguments to save the Charm? Even if it means they find a little love along the way.