ABBA Detox Shampoo uses Baking Soda and Molasses to eliminate heavy build-up and impurities from the hair. This amazing formula cleanses and detoxifies each hair strand and restores it to it’s natural softness, volume and shine. Use daily to decrease heavy build-up and remove impurities. Removes impurities Eliminates product build-up Restores hair to original balance Application Apply to wet hair and lather. Rinse and repeat as necessary. For best results, follow up with ABBA Recovery Conditioner. STYLIST TIP: Utilize ABBA Detox Shampoo prior to any color or texture service to open the cuticle and negatively charge the hair. This allows the color and/or texture to penetrate into the hair and create a more dramatic effect and longer lasting color or curls. ProQuinoa ComplexTM For over 25 years, ABBA® Pure Performance Haircare has made a commitment to formulating products with the cleanest ingredients available, while never sacrificing the performance that our customers demand. QUINOA: A complete protein that contains eight essential amino acids to bring moisture and strength to each strand of hair. BARLEY: A food-grade protein that infuses hair with lasting moisture. SOY: This special protein delivers body and control to even the most stubborn hair. All three of the grains above have been hydrolyzed so there is NO GLUTEN. VEGETABLE GLYCERIN: Humectant - seals in moisture COCONUT OIL: Gentle, non-stripping surfactant BAKING SODA: Removes build-up without drying hair PLANT PANTHENOL: ProVitamin B for volume and shine SUGAR: Moisturizes while adding volume without frizz