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Advances Advertising Research XIV: Harder, Better, Faster, Stronger: and Communication between Immediacy Sustainability

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Advances Advertising Research XIV: Harder, Better, Faster, Stronger: and Communication between Immediacy SustainabilityAdvances Advertising Research XIV: Harder, Better, Faster, Stronger: and Communication between Immediacy Sustainability

Advances Advertising Research XIV: Harder, Better, Faster, Stronger: and Communication between Immediacy Sustainability

Current price: $291.95
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Advances Advertising Research XIV: Harder, Better, Faster, Stronger: and Communication between Immediacy Sustainability

Advances Advertising Research XIV: Harder, Better, Faster, Stronger: and Communication between Immediacy Sustainability

Current price: $291.95
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Size: Hardcover

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This volume is a compilation of research presented at the 21st International Conference in Advertising (ICORIA), held in Bordeaux (France) in June 2023. Renowned scholars from around the globe share their knowledge and contribute to state-of-the-art on advertising research. This volume is intended to academic, professional and student readership.
This volume is a compilation of research presented at the 21st International Conference in Advertising (ICORIA), held in Bordeaux (France) in June 2023. Renowned scholars from around the globe share their knowledge and contribute to state-of-the-art on advertising research. This volume is intended to academic, professional and student readership.

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