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Brand Management
Indigo
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Brand Management
By None
Current price: $109.00
By None
Brand Management
Current price: $109.00
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Size: Hardcover
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Indigo
Brand Management discusses several issues of marketing management within the limits of marketing communication. Chapters address such topics as Internet marketing, the transition from offline to online in the process of building brand equity, standardization versus adaptation of brand elements in international markets, and "living" the brand.
Brand Management discusses several issues of marketing management within the limits of marketing communication. Chapters address such topics as Internet marketing, the transition from offline to online in the process of building brand equity, standardization versus adaptation of brand elements in international markets, and "living" the brand.
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More About Indigo at Erin Mills Town Centre
The largest book retailer in Canada also offers toys, music, home décor, gifts and lifestyle products. What's Inside...Books, Magazines, CD’s and DVD’s, Toys and Gifts, Home Accents, Electronics, Baby’s and Children’s Section, Bath and Body, Kitchen and Bedroom, Stationary Located outside in the exterior plaza.
5015 Glen Erin Dr, Mississauga, ON L5M 0R7, Canada
Find Indigo at Erin Mills Town Centre in Mississauga ON
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