Canada Lives Heretells the tumultuous story of public broadcasting in Canada, from its inception in 1933 to the CBC's current, controversial attempts to adapt to collapsing revenues and new technologies. It explores in detail the struggle to preserve public space and foster community in an environment devoted to profit-making, arguing that the ideals of public service broadcasting are more relevant now than ever. Rowland, author of the influential Saving the CBC: Balancing Profit and Public Service (2013), identifies the issues crucial to the CBC's survival and proposes carefully considered policy options. This is a book for everyone who wants to understand what's really at stake with the threatened eclipse of the nation's most important cultural institution.