Young people cannot be what they cannot see. Careers in the creative industries often appear blurry and out of reach – unclear pathways, hidden roles and myths about skills, salaries and prospects. This authoritative, ground-breaking guide is here to change that. Designed for careers advisors and educators in schools, it equips staff with the knowledge, tools and confidence to help their students navigate and succeed in the fast-evolving creative sector. The first book to meaningfully bridge the gap between education and the creative industries, it: - Explores creative roles across all sectors, including non-creative sectors, reflecting the interdisciplinary reality of creative work - Tackles AI, automation and the Fifth Industrial Revolution, preparing students for a shifting skills landscape - Offers practical solutions to boost inclusion and widen participation – ensuring every young person can access creative opportunities - Connects career theory with real-world practice through case studies, interviews, templates and ready-to-use classroom activities - Offers a clear, step-by-step approach to meeting the Gatsby Benchmarks, with actionable tips for embedding creative careers into the curriculum. This is the essential resource for schools supporting students to discover who they are, what they can become, and how to thrive in the creative world of work.