"Everyone believes in engagement. Kunal’s economic analysis of engagement elevates & changes belief into action. Amazing insights, tools, and examples of how to measure and make engagement happen. He has turned ideas into science.” — Dave Ulrich, Rensis Likert Professor Emeritus, University of Michigan Partner, The RBL Group “Engagement is about outcomes. Culture, team alignment, job satisfaction, motivation — all these ingredients of a great team need direction to sustain and fuel to grow, and that direction is business impact and value creation. Kunal’s book not only breaks down these concepts, but more importantly, aligns them directly to business. A must-read for entrepreneurs, business leaders, and People & Culture practitioners looking for a practical guide to increase the impact of their people initiatives.” — Ester Martinez, Founder & Former CEO of People Matters, Investor & Advisor