GOOD START is Pediatricians’ #1 choice for the easiest formula on baby’s tummy.* GOOD START PLUS 1 Concentrated Liquid is designed for babies from birth (0 months) and older and is our closest liquid formula to breast milk. Just add water as directed and shake well. The easy-to-use concentrated liquid format comes in recyclable packaging, mixes easily with no clumps, and has a reclosable cap. GOOD START PLUS 1 Concentrated Liquid contains COMFORT PROTEINS, 100 percent whey proteins partially broken down using our unique process for small tummies. This baby formula is non-GMO***, contains DHA, an Omega 3 fat that contributes to your baby’s normal physical brain and eye development, and has 2'-FL, an oligosaccharide. 2'-FL helps support baby's developing immune system and gut health.(2-4) *More pediatricians trust GOOD START as the easiest on baby's tummy than any other routine infant formula brand. December 2023. Data on file. **Like all infant formulas.***Ingredients not genetically engineered. 1. ADA/DC. J Am Diet Assoc. 2007;107;1599-1611. 2. Bode L, et al. Glycobiology. 2012;22(2):1147-1162. 3. Goehring K, et al. PLoS One. 2016;146(12):2559-2566. 4. Storm H, et al. Global Pediatric Health. 2019;6:1-10.