It's Hello Kitty's 50th anniversary and we are celebrating in a sweet way with our limited edition Hello Kitty 50th Anniversary Lippy Lip Balm! Full of sweet delicious flavor and moisturizing nutrients, this lip balm is the cutest way to celebrate the beloved Sanrio character! Welcome to the World of Lip Smacker: Explore flavor, color, and design and find the Lip Smacker that makes YOU smile. Since 1973, we have put smiles on lips around the globe. We hope our authentic flavors, scents, and colorfully designed products make you happy. We invite you to discover Our World, explore our brand, and find your favorites. The flavor combinations are endless — mix and match to find your own lip softening, smile inducing, deliriously delicious happy moment. Then repeat, repeat, repeat!