L’Oreal Paris’ True Match Super-Blendable Original Foundation launched nearly fifteen years ago as an innovator in bringing shade-matching technology to foundation makeup. True Match’s mission was to develop shades that matched each person’s unique skin tone. Over a decade of research was conducted to formulate the 45 true-to-you shades in the range. True Match goes beyond matching skin tone, to matching skin’s undertone; light to dark and warm, neutral and cool undertones for a true-to-skin result.