Maybelline Fit Me Tinted Moisturizer provides natural coverage and shine-free 12H hydration. This formula enhances skin without hiding it, blurs pores and conceals imperfections. It is your natural look and feel all in one easy fit created from 76% natural origin ingredients with aloe. This natural tinted moisturizer is available in 14 hydrating shades. *We consider an ingredient to be naturally derived if it‘s unchanged from its natural state or has undergone processing yet still retains greater than 50% of its molecular structure from the original natural source. The remaining ingredients constitute 24% of the formula to ensure its sensoriality and color cosmetic performance.