From the #1 Kids Natural Toothpaste Brand in Canada. Orajel Kids Training Toothpaste helps gently and effectively clean little kid’s teeth and gums while brushing. Best of all, it's fluoride-free, nonabrasive, and safe if swallowed when used as directed. With 100% naturally sourced ingredients and a great natural fruity fun flavour, parents trust Orajel Kids Paw Patrol Fluoride-Free Toothpaste to help their children establish healthy oral care habits. From first tooth to full smile, Orajel has you covered. Proud to be Canada's #1 Training Toothpaste Brand*.