Give your hair a powerful boost of moisture and nutrients with the Pureology Hydrate Superfood Mask. This weekly, intensive treatment is like a vitamin shot for your hair, providing ultimate hydration, softness, and brilliant shine to all hair types. This rich formula features a superfood blend of Avocado Oil and Coconut Oil. Avocado Oil deeply moisturizes dry hair, while Coconut Oil nourishes with essential amino acids and electrolytes. Plus, the ZeroSulfate®, 100% Vegan Formula includes the patented Antifade Complex® to provide superior color protection, making it ideal for color-treated hair. Key Benefits: Extra moisturizing to deeply repair and hydrate dry hair. Provides intense nourishment and essential nutrients for healthy hair. Adds incredible softness and boost shine. ZeroSulfate® and 100% Vegan Formula. Patented Antifade Complex® provides superior color protection. Features moisturizing Avocado Oil and nourishing Coconut Oil. How to Use: Apply a quarter-sized amount to shampooed hair, focusing on the midlengths and ends. Gently massage through strands and wait 5 minutes. Rinse thoroughly to reveal softer, hydrated hair. Use weekly as an indulgence for the deepest treatment.`