Want the London look? Rimmel introduces Stay Satin Liquid Lip Colour, a new satin liquid lipstick that delivers bold satin colour in one stroke and lasts up to 8HRS. The precise applicator glides across your lips smoothly, leaving you with an unbelievably lightweight satin finish. Stay Satin is a comfortable all day wear, that won't leave your pout feeling dry. Rimmel London is an inner confidence that how we look is always cool, irreverent, never predictable and always evolving. Rimmel is not perfection or intimidating, it is like London: young, urban, eclectic, edgy.