“This is a book about joy, drive and art, work that we’re all capable of if we’ll only commit.” —Seth Godin, author of Linchpin Public Radio International’s Julie Burstein, creator of the award-winning program Studio 360 , along with its host Kurt Andersen, offers a rare, fascinating glimpse into some of the 21st century's greatest creative minds—from Yo-Yo Ma and Robert Plant to Mira Nair and Chuck Close, to David Milch and Joyce Carol Oates, to Rosanne Cash and beyond. Fans of Malcolm Gladwell’s Outliers , Daniel Pink’s A Whole New Mind , Rosamund Zander’s The Art of Possibility , and Lynda Barry’s What It Is will be enthralled and electrified by this unique look at the creative process of the world’s most talented and prolific artists.