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The Big Red Fez by Seth Godin, Paperback | Indigo Chapters

From Seth Godin

Current price: $16.99
The Big Red Fez by Seth Godin, Paperback | Indigo Chapters
The Big Red Fez by Seth Godin, Paperback | Indigo Chapters

From Seth Godin

The Big Red Fez by Seth Godin, Paperback | Indigo Chapters

Current price: $16.99
Loading Inventory...

Size: 0.3 x 8.5 x 0.282

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YOUR WEB SITE IS COSTING YOU MONEY. IT'S ALSO FILLED WITH SIMPLE MISTAKES THAT TURN OFF VISITORS BEFORE THEY HAVE A CHANCE TO BECOME CUSTOMERS. According to marketing guru Seth Godin, a web site visitor is a lot like a monkey looking for one thing: a banana. If that banana isn't easy to see and easy to get, your visitor is gone with a quick click on the "Back" button. In this supremely practical, cut-to-the-chase book, Godin identifies what it takes to create web sites that satisfy visitors and keep them coming back for more. And he's at his prickly stickler best using real-life examples to illustrate the essential truths and ridiculous fictions about how a web site should work. Packed with his inimitable wisdom and compelling hands-on applications, The Big Red Fez is a must-have tool for anyone working on the web. | The Big Red Fez by Seth Godin, Paperback | Indigo Chapters

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