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The Political Marketing Game by J. Lees-Marshment, Hardcover | Indigo Chapters
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The Political Marketing Game by J. Lees-Marshment, Hardcover | Indigo Chapters
From J. Lees-Marshment
Current price: $80.50
From J. Lees-Marshment
The Political Marketing Game by J. Lees-Marshment, Hardcover | Indigo Chapters
Current price: $80.50
Loading Inventory...
Size: 0.89 x 9.02 x 1.19
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Indigo
The Political Marketing Game identifies what works in political marketing, drawing on 100 interviews with practitioners. It also shows that authenticity, values and vision are as much a part of a winning strategy as market-savvy pragmatism. | The Political Marketing Game by J. Lees-Marshment, Hardcover | Indigo Chapters
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