A hydrating, vegan shine balm infused with hyaluronic acid for fuller, plumper lips, sheer, buildable color, and ultra-wet shine. It feels like a weightless lip color balm and looks like a lip gloss—Vice glides on to plump and moisturize lips with hyaluronic acid. Your lips will look and feel fuller with all-day hydration. Swipe it on for sheer, buildable color and super-glossy shine. Vice Plumping Shine Balm is long-lasting and feels silky smooth and clean, never sticky or tacky. Our vegan formula is infused with nourishing and protective ingredients like shea butter and passion fruit oil.