Dove Men+Care Active+Fresh 3-in-1 Shampoo, Conditioner + Deodorizer is designed specifically for men who want hair that stays fresh throughout their day. Formulated with citrus, this 3-in-1 shampoo, conditioner and deodorizer deeply cleans without drying out your hair and scalp. At the same time, our PROTEIN POWER technology—featuring citric strength builders plus a protective protein shield—goes to work where it matters most. Since 90% of hair is made of proteins, everyday actions like wearing a hat or towel drying can weaken the structure and cause breakage. This fortifying system helps reconnect broken protein bonds deep inside the fiber and helps shield hair’s protein from daily wear and tear. This 3-in-1 shampoo, conditioner + deodorizer works with all hair types to cleanse and condition simultaneously, leaving men’s hair stronger and more resilient against breakage with long lasting freshness. Dove Men+Care is proudly recognized worldwide by PETA for its unwavering commitment to never test on animals. This 3-in-1 shampoo, conditioner and deodorizer—like every Dove Men+Care product—meets the highest cruelty-free standards. Great hair care doesn’t stop in the shower! Complete your hair care regimen and get the perfect look with the Dove Men + Care Molding Paste. For a natural look, try Polishing Pomade for a sleek and polished finish. For all day hold, try Dove Men+Care Taming Gel. Use it with the entire line of Dove Men+Care products for the perfect grooming regimen!